Firefly Marketing | Specialty Pharma Commercialization
Pharma commercialization leadership, without the agency overhead.
Firefly Marketing helps specialty pharma brands grow patient and HCP demand through omnichannel strategy, telehealth funnels, and measurement you can defend. Senior-led, AI-enabled, MLR-ready from day one.
Experience across
- Currax Pharmaceuticals
- Cosette Pharmaceuticals
- Bausch + Lomb
- Amgen
- Biofrontera
- Yaral Pharmaceuticals
- Enginuity Rx
- Boston Consulting Group
Where we come in
Three moments when brand teams call us.
Just acquired a brand?
Transfer the website, analytics, media accounts and telehealth partners without losing a single week of prescriptions.
Brand acquisition transitionGrowing through telehealth?
Build funnels and tracking that convert patients and hold up to privacy scrutiny.
Telehealth commercializationCan’t prove what digital drives?
Connect media to new prescriptions with attribution your finance team will accept.
Measurement and trackingWhat we do
Six ways to work with Firefly.
Who we work with
Built for specialty pharma.
Specialty pharma manufacturers, brand acquirers, telehealth platforms, and the agencies and consultancies that support them.
- Women’s health
- Obesity medicine
- CNS
- Dermatology
- Ophthalmology
- Pain
You get the person who does the work.
Every engagement is led by a former in-house pharma digital lead who has sat in MLR, managed eight-figure budgets, and answered to the brand P&L.